I have to thank a give-away of National Geographic Traveller at Stansted Airport for giving me the idea for my main piece in my latest technology column for The Journalist.
An article on “the end of the guide book” alerted me to Google Authorship – I was astonished that I hadn’t heard about what is potentially a really important development for journalists.
Authorship allows a creator of content to claim ownership of their work by linking blogs and article to their Google+ profile. You might have stumbled upon already when you see a thumbnail and byline in your search results – here’s a screenshot of my entry to illustrate Authorship.
Speaking to SEO experts and online editors, it is clear that most media organisations know about Google Authorship and are beginning to implement it on their sites. But how many individually journalists know about it? Particularly freelancers who could potentially be the big winners from this development.
You can download a PDF of the column which includes this article and a review of infographic apps here. You can access the links that I found useful when writing both articles below.
The Journalist, April / May 2013, Google Authorship
Link your Google+ profile to the content that you create, Google
Authorship – Inside Search Google
Authorship: What and How and Why is it so Important to Google?, State of search
Claim Google Authorship for Your WordPress Website in 3 Easy Steps, Copyblogger
How to Use Google Authorship to Boost SEO and Reduce Piracy, Author Media
Don’t build links, build bubbles… Distilled
Google Authorship Markup: How to get your picture in search results, Kissmetrics
The Journalist, April / May 2013, Infographics
Infogr.am website, Infogr.am
Picktochart website, Author Media
Inspirational infographics, Information is beautiful