It’s always a tough call to decide which break out session to go to at conferences and yesterday’s News:Rewired was no exception. The event, organised by the website Journalism.co.uk, offered a glimpse of how the media is changing and which news models could prosper in the future.
The morning session included break-outs on Multimedia, Social Media and Search Engine Optimisation. I opted for the first one. The speakers included Steve Phillips, a traffic and travel correspondent at BBC London, who outlined how social media applications have aided his in this work.
BBC London Travel uses Twitter for both information gathering and sharing. They invite people to tweet them from their phones with stories of travel chaos whilst they are out and about. They use that infomation on radio, television and online. And of course, they also have their own Twitter feed to update the Twitterati. Continue reading